Enabling our Industrial Giant Partners to shape future states of new and existing markets 

Corporates

Ariadne works with some of the worlds leading corporations, we affectionally call these industrial giants “Goliath’s”.

 

We believe Goliath’s can demonstrate real leadership in a network- based, Ecosystem Economics world. The challenge is to NOT to build a faster horse (last cycle) but to build the car (next cycle): to lead in the world where the winners are those companies who organise the economics of their ecosystem.

All B2B business models are now B2C2B by which we mean that ours and your data (consumer behaviour and insight) are driving all transactions. By iterating around this new understanding of how the unit economics of the transactions in ecosystems will work (nothing is linear, there are 3 parties in every transaction – my data, the digital enabler and a highway), a Goliath can create a market leading position.

To do that, the Goliath needs:

To have a consistent and systematic way of engaging with Digital Davids (the tech innovators who are shaping the future state of industries) .

To run test pilots and trials to build a ‘Digital P&L’.

To identify Natural Allies in the market.

To think radically different about the value and ownership of one’s data; in EntrepreneurCountry, we call this the ‘Identity Object’.

Ariadne Capital has a unique asset of ‘seeing the future’ through our hundred + monthly deal flow, which we aggregate into a vision of how the future will unveil itself. We aggregate the visions of the entrepreneurs we work with into a system-level understanding (for our Goliath partners) of how the future will unroll.

Latest Articles - Corporates

15 June, 2016

Harvard Business Review – Ecosystem Economics Talk

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15 June, 2016

ENTREPRENEURCOUNTRY FORUM: BEWARE OF THE BEAR

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3 June, 2016

WHAT BANKS ARE LEARNING FROM BITCOIN

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3 June, 2016

SOCIAL RESPONSIBILITY: THE TECH INDUSTRY’S NEXT FRONTIER

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2 June, 2016

September 2016 Follow the Entrepreneur

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