| Call
to Arms: Women Must be Revolutionary Entrepreneurs
By Julie Meyer
The Observer
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Julie Meyer, founder of investment firm Ariadne Capital, lost
patience with the machismo of male corporatism and built a company
in her own image |
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At school in California, I tried hard to
be top of my class. But I didn't want to bend the rules by dropping
the subject I found most difficult - physics. So I studied physics,
got only a B in the exam, and ended up second.
The guy who came first avoided physics and got straight As. I cried
all night when I learned I was not going to graduate top of my high
school class, but it was an object lesson in free will and
accountability: men make the rules, so they know how to bend and
even break them. |
In any field, it's comforting to know what the
rules are. I searched high and low for them as I explored France as a young
woman of 22; Paris was where I grew up, professionally and culturally. I
eventually realised that culture was the software of the mind, and that one
had to reprogram the mind to live successfully overseas.
Despite their current problems, America and France have much in common. Both
modern-day countries were founded on revolutions, and after I had lived and
worked in France for a while I began to understand what a lot entrepreneurs
and revolutionaries have in common. They coolly assess what currently
exists, and dismiss it with a shrug, vowing to create something better. I
know - I surround myself with entrepreneurs, and the best have that magical
ability to sell their view of the world.
Unless women in business become revolutionaries and entrepreneurs, most will
end up achieving far less than their true potential. Someone else with a
different value system wrote the rules; they're outsiders in someone else's
maze. It's like being colour blind; until you know that you see red as
green, you wonder if you are crazy.
As a result of having started my professional life outside my native
country, I believe I started earlier than most to think of myself as an
asset that I would have to continue to develop; a brand that it was my
responsibility to enhance. The standard job ladder didn't apply when you
were in a foreign country. It was important for me to know what I could do
as an individual, stripped of any home-turf advantage.
I also found that expectations for me - which had always been extremely high
in my family when I was a child - became very low in the workplace. I
couldn't understand it at first, and I chalked it up to working outside my
native culture. They didn't know what to do with an ambitious but
introverted American woman who had studied humanities.
By the age of 30, I started to understand what was going on, and I began to
compete fiercely with myself. When I set out to accomplish something, I was
extremely focused. However, I never benchmarked myself against my
(overwhelmingly male) peer group.
Corporate life, though, is all about positioning yourself vis-ŕ-vis your
colleagues to shine in front of the boss. I only cared how I fared compared
with the standards I set for myself, so corporate life was never going to
work for me.
I have a clear vision in my mind of the world that I want to live in, and
it's considerably different from how it looks now. I know many women who
feel the same way. My strategy for living is to try to be the change you
want to see in the world. That implies building new structures and being
attuned to new requirements. It helps if you are not of the status quo; if
you are from the outside; if you want to see what is not visible yet, but is
inevitable.
Most of my girlfriends are women entrepreneurs, and women make good ones.
They are strong on accountability, and that corresponds nicely to the life
of an entrepreneur. Whether sales are good or bad, and whatever the market
conditions, the buck stops at the feet of the founder, who has to see the
bright side of things day in and day out. Complaining only wastes time.
Women are also good on transparency, building relationships and creating the
context of trust in an environment that allows people to fulfil their
potential.
What women are not good at is saying 'I'm worth $10 million'. So since that
didn't come naturally to me, I started practising.
As Madeleine Albright famously said, 'there is a special place in hell for
women who don't help other women'.
I couldn't agree more. What saddens me is how the average 32-year-old,
well-educated woman spends more of her time trying to find a husband than
trying to build herself into a unique asset and brand. If these women were
to expend as much energy developing themselves as professionals, they would
find that they would become much more attractive - to a more attractive type
of man - and have multiple strategies for happiness throughout their lives.
When I was 29, a key promotion that had been promised was delayed because of
an affair my boss was conducting with our client's senior executive. She was
worried that I would get too close to the truth. I was devastated,
eventually promoted, and vowed that I would never allow someone's agenda to
stop me from achieving my potential.
When I was 32, I was running a network of entrepreneurs that helped
start-ups to grow and secure funding. I thought investors - again
overwhelmingly men - were smarter than I was. They must be: they were
sitting on billions of dollars of funds under management.
But the downturn in the market left a lot of those investors surprised -
without any answer as to how to systematically create high-growth companies
once the public markets weren't providing exits.
I had a vision for a very different kind of global investment and advisory
firm. I couldn't see myself in any of the banks, bankers, venture capital
firms or venture capitalists that I had met. All the firms were founded and
run by and for men.
They didn't value what I saw as the critical factors for start-up growth:
alignment of objectives; focus on relationships; integrity; strength without
aggression; ambition without ego. So I had to found Ariadne Capital -
choosing the mythological princess who helped Theseus through the labyrinth
with a golden thread as my namesake.
Time will tell whether we become the leading global investment and advisory
firm; watch this space. But entrepreneurial women have finally arrived. They
don't try to break through the glass ceiling - they create their own
cathedrals.
www.ariadnecapital.com
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