Building Europe.net Ariadne Capital Journal - Through the Maze  Volume 5, Edition 1

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Ariadne Survey
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Otodio Survey Questions

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Otodio is a system for automatically delivering current newspapers, magazines and journals into digital radios. It is designed to allow people to easily browse through their favourite publications while they are driving and to hear the articles of their choice read out to them. Navigation is really easy and safe as it uses audio prompts and there are no fiddly buttons or controls.

The Otodio service is also supported by the RNIB, because as it becomes commercially available it will be a fantastic resource for the visually impaired and dyslexic.
Name:
Company:
Job Title:
Email Address:
* Your personal details will remain confidential and will not be resold or passed to any third parties.

Question 1

On a normal working day how much do you usually drive?

1 - Never or very little
2 - Occasionally LESS than 10 miles a day
3 - Occasionally MORE than 10 miles a day
4 - Regularly LESS than 10 miles a day
5 - Regularly MORE than 10 miles a day



Question 2

Are you generally a newspaper or magazine reader?

1 - Generally don't read
2 - Occasionally read
3 - Read most days
4 - Would like to read more most days but don't have time



Question 3

What do you usually listen to in the car?

1 - Listen to radio - Radio 4/Talk radio
2 - Listen to radio music
3 - Listen to music tapes, CDs or iPods/MP3 players
4 - Listen to talking books or educational material
5 - Nothing



Question 4

Would you like listen to articles from your favourite publication in the car delivered to you over the Otodio system?

1 - Yes, I'd like that option and can imagine using it regularly
2 - Yes, I'd like that option and can imagine using it occasionally
3 - No, my current options are fine


Question 5

Would you be interested in specialist Digests?

1 - All the sports sections of today's newspapers
2 - In-depth Digests of news articles
3 - Not interested in Digests



Question 6

What is a fair price for an Otodio version of your favourite publications (professional journals etc would be free)?

1 - 100% of the annual print subscription
2 - 50% of the annual print subscription
3 - 25% of the annual print subscription
4 - I would not be prepared to pay



 


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