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Issues of the Ariadne Capital Journal - Through the Maze

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Step-by-Step Guidance to Starting your Own Business

Cheryl D Rickman runs her own group of businesses - CherryJam - with her partner James in Hampshire. Her first company, WebCritique - a web copywriting and marketing consultancy, helps other businesses to improve their online presence and Cheryl provides workshops to local businesses on these issues.

In her practical and comprehensive workbook, "A Step-by-Step Guide to Starting the Business You've Dreamed Of", Cheryl Rickman, offers a modern approach to self-employment and business start-up. Packed with real-life case studies and practical exercises; checklists and worksheets, this book provides a step-by-step guide to researching and formulating your business idea; planning the right marketing strategies; sourcing opportunities, markets and finance; and managing a team that will drive your vision forward with you.

http://www.smallbusinessworkbook.com/index.html